For those of you who grew up enjoying Sylvester Stallone as Rocky - and you know who you are - you'll be pleased to know that his arch-rival Apollo Creed, the smooth-voiced actor Carl Weathers is fit and busy. He's riding a Bakfiets around Seattle and sharing a zen-like stream of non-sequiteurs, musings about change and encouragements to a variety of speechless individuals in a series of ads for the Washington State Credit Unions. Titled "
Change is Beautiful" the ads take you around town, from Gasworks to the bike trail along the the canal in Fremont, all the while with Carl making his way in our Dutch Bike Seattle Bakfiets with a bucket full of flowers. The subtext to the ads is "change is calling" and when you watch them you will agree, change IS calling. We just don't yet know to what it is calling us. Stay tuned as Carl leads the way...

In other media related news the Bakfiets has become the recent focus of the comic series at
Yehuda Moon.